TheElleStudio

We are pleased to announce our first platinum sponsor, TheElleStudio, will be providing photography services for the event and has committed to provide photos in digital format with printing rights to racers at no cost.

TheElleStudio provides photo-journalistic portraiture and event photography for the north Atlanta area focusing on photographic services rather than photographic products; the end result--the customers' digital negatives and printing rights--are theirs to keep at no additional expense. This uncaps the customers' ability to innovate with their photographs--allowing them to utilize online albums, to choose printing formats and mediums, and more.

ROC Gear, Inc.

We are pleased to announce our second platinum sponsor, ROC Gear, will be providing prizes and gear for competitors, as well as control points, punches, and passports to Race Management..

ROC Gear, Inc. is the parent company of four online stores for outdoor enthusiasts:

• Find the perfect compass for your next outdoor adventure, or just learn more about how to use the compass you already have.  TheCompassStore.com is packed full of educational information to help you get the most from your compass.
• TheWaterproofStore.com features both soft and hard waterproof cases, waterproof bags, waterproof backpacks, and even water sport gear.  Protect your gear investments, and come see our coolest products you never knew existed.
• Whether you are camping, hiking, or climbing an altimeter is great for tracking your altitude or even forecasting the next weather front.  Check out TheAltimeterStore.com to learn what an altimeter can do for you.
  
• Portable solar power solutions allow you to power up your newest electronic gear without limiting your trek or requiring all those sets of extra batteries.  TheSolarPowerStore.com is perfect for campers, hikers, or anyone with remote location power needs.

Wenonah

We are pleased to announce our third platinum sponsor, Wenonah Canoe, will be providing us with a 17' Royalex Sundowner to give away to the racers.  This boat is widely known as one of the fastest "street-legal" canoes in adventure racing, and is consequently found on the Wenonah Racing website.  In addition to its speed, its length sits three plus gear comfortably.  We are very excited about Wenonah's partnership with us.

Established formally in 1968 in Winona, Minnesota, Wenonah Canoe has roots reaching back into the 1950's. The company is the outgrowth of a lifelong devotion to paddling by Mike Cichanowski, who began canoeing as a Boy Scout, and who began manufacturing canoes while still in college. Today, Wenonah Canoe and its Current Designs kayak brand place them among the largest makers of paddle sports boats in the world, with emphasis on ultra-light and high-performance models. Today, Wenonah remains among the few American paddlesports companies still owned by their founder.

Hammer Nutrition

We are pleased to announce our second gold sponsor, Hammer Nutrition, will be providing Recoverite and Endurolytes to ALL racers and providing Heed at the event's aid stations.  Also, Hammer Nutrition is giving Atomic AR participants a 15% off discount on their first order (Note: Go ahead and get some Endurolytes--an item on the recommended gear list--beforehand and save some cash).

Perky Jerky

Excited does not describe how happy we are to have Perky Jerky partner with us.  In fact, we're downright bouncing off the ceiling.  But that may just be the caffeine.  Thanks to Perky Jerky, every race will get a 2oz pack of their unique blend of caffiene and beef jerky--just the sustenance racers will need at 2am.

Tri All 3 Sports

It is our vision to foster an environment where destination events--races that competitors build their schedule around and travel to--emerge in the sport of adventure racing.  Tri All 3 Sports shares that vision and makes products to enable it.  As a result of their commitment to the sport and growing it, we will be giving out a Velo Safe Pro Series Original bike case and a Paddlepack paddle case at the post-race party!  These two products make traveling to races a breeze and ensure the safety of your gear in the process.

Hi-Tec

With the re-introduction of Hi-Tec to adventure racing, we are pleased to announce their partnership with us.  These guys will be giving us certificates for Hi-Tec shoes to give away to the racers. Each certificate entitles the winner to a free pair of Hi-Tec shoes or boots—-winner's choice.